Matilda Needle

The right product for the right tender with AI matching

Matilda Needle gives you full visibility into current food tenders, automatic matching of tender positions and requirements with your product catalog, and insights into competitor products. More structured procurement work, greater accuracy in your bids, and more business opportunities.

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Efficiency

With automatic AI matching, you no longer have to search for product information in files and catalogs – Needle does the work for you.

Precision

Needle matches detailed requirements and specifications with your product database to recommend the right product for the right position.

Control

You can track the entire tender process, including questions and answers, and adjust products if any requirements change.

Transparency

See how your products and prices compare to those of your competitors.

“With Needle, we streamline our tender process while the data gives us a unique opportunity to work data-driven with product development.” – Peter Persson, Key Account Manager, Fontana

Stay on top of current tenders – no more stress or time pressure.

We import all current food tenders into Matilda Needle, giving you plenty of time to prepare proposals and documentation for the wholesalers' bids. In addition, Needle ensures that your product information is delivered in the correct format, depending on the procurement portal being used. With Needle, you can work proactively and send accurate information about the most relevant products – even before the wholesalers ask for it.

Razor-sharp precision drives increased sales

No more searching for products and specifications in Excel files, emails, or product catalogs. Needle automatically matches the tender’s items, requirements, and specifications with your products. You receive highly accurate recommendations for which item to offer in each position. This allows you to work more systematically while increasing the chances that your products are included in all relevant bids.

Compare with competitors products and prices

What does the competitive landscape look like? In Needle, you can clearly see which competitors have relevant products for each position, how well those products meet the tender requirements, and what their average prices have been in previous bids. This information helps you make informed decisions on product development, pricing, and margins – all to maximize your future sales.

Everything about the tender in one place – updated and well-organized

With Needle, all tender information is gathered in one place, allowing you to work in a structured and efficient way throughout the entire process. Needle automatically imports all questions and answers registered in the procurement portal. No need to search for updates across multiple platforms. You can quickly adapt your offer if any questions lead to changes in the requirements – all to increase the precision of your bid.

Is it time to automate your tender process? Contact us for a demo.

Questions & Answers About Matilda Needle

Do we need to upload our own product lists to get started?

No, you don’t need to do anything to get started with Matilda Needle, as long as your product information is available in Dabas, Validoo, or GS1 DK.

How long does it take for changes to a product’s information in Dabas or Validoo to be reflected in Matilda Needle?

Where do you source the product information from?

We source product information from Dabas, Validoo, and GS1 DK.

Can both wholesalers and producers use Matilda Needle?

Yes! The tender process becomes even easier and more efficient when both parties work in Matilda Needle.

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